16 November 2011 The annual fundraiser brings in critical revenue so that Wikipedia and its sister projects can remain freely available to people around the world. Funds raised in this campaign by Wikimedia and its regional chapters will be used to maintain Wikimedia’s server infrastructure and improve software, expand global reach, and provide direct support to a global volunteer community. The Foundation's total 2011-12 planned spending is $28.3 million USD.
14 October 2011 Funds will go toward upgrading Wikimedia’s mobile platform, which will enable Wikimedia to better reach the millions of people in the developing world and low-income communities everywhere.
11 July 2011 Funds will support Wikimedia's strategic plan that focuses on increasing quality, the number and demographic diversity of its editors, and reaching more readers.